I build brands that belong in culture, not just the market.
I'm Jordan Bradley, I am a Creative Director and Brand Strategist with 10+ years building campaigns that live at the intersection of culture, entertainment, and commerce. I've directed work for Coca-Cola, Powerade, Sprite, Spotify, Red Bull, the NBA, and FIFA. From arena activations with 30,000+ fans to global experiential tours that drew 300,000+ people across multiple continents.
As a native New Yorker, I am proud to say that Atlanta adopted and raised me. Growing up here, the city's creative pulse, its music, its hustle, its refusal to be anything other than itself, became the filter for everything I make. Outkast emphatically became the soundtrack to my life because they didn't just make records; they built a world. That's always been the standard I hold my creative work to: does it create a world someone wants to live in?
I work across the full creative spectrum â from writing the brief and shaping global strategy, to directing multi-media productions, designing assets and curating live experiences. Whether I'm inside a global agency or running my own practice (VXJB), the approach is the same: lead with a real human insight, build something culturally honest, and execute it with craft.
If you're building something bold, let's talk.