SAMSONITE

THE WORLD’S STRONGEST SUITCASE

 

You need a suitcase that can handle
all of your baggage – both physical and emotional. Samsonite wants to show their customers that they’re there for them, both before and
after their journeys.

 

001

Après Voyage

Samsonite’s Post Travel Agency

Samsonite will create a travel agency that allows travelers to receive redemption from bad travel experiences. Stories will be submitted via the Samsonite Unloaded Twitter page.

002

 @SamsoniteUnloaded

Twitter Page

Through their Twitter page, Samsonite Unloaded, travelers will be able to share their troubles via social media. The stories voted to be the worst will receive a call with an offer from the Après Voyage Agency to get redemption for their travel experience.

 

003

Collectors Item

AR Scanner Game

Customers can collect stamps from various travel destinations to redeem exclusive Samsonite Travel items (merchandise, passport carriers, etc.).

 

 

 Art Direction : Jordan Bradley

Copywriting: Blythe Broadbin